Tonic Esthetics, Inc.
REBRANDING & IDENTITY
Project Details
This project involved collaborating with the owner of Tonic Beauty and Wellness to rebrand the spa as Tonic Esthetics, reflecting its shift towards advanced skincare and esthetic services. The goal was to create a fresh, modern identity while preserving the core elements of the original brand.
The new logo design retains the signature floral accent from the previous identity, paying homage to the spa’s roots and its emphasis on natural beauty and rejuvenation. The floral elements were refined and modernized to create a more streamlined, elegant look that aligns with the spa's elevated, professional image.
This rebrand reflects the spa’s evolution while honoring its original spirit, offering a fresh visual identity that appeals to both new and returning clients seeking a serene and rejuvenating experience.
Role
Designer
Deliverables
Logo, Branding Identity, Merchandise, Web Design & Webpage
